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ADL Matrix

Animated whiteboard explainer: ADL Matrix

Arthur D. Little, 1980 0:39 Whiteboard video

Overview

What if you could assess any business decision by asking just three questions? The ADL Matrix β€” Alignment, Direction, and Leverage β€” offers a powerful framework to evaluate strategic choices. Used by leaders to ensure decisions support long-term goals, align with core values, and maximize available resources.

Key Components

Visually, it’s a three-axis model, with each axis representing one of the principles, creating a space where any initiative can be plotted and analyzed. To apply it, simply ask: Does this align with our mission?

How to Apply

Is it moving us in the right direction? Does it leverage our strengths effectively?

Key Insight

By using the ADL Matrix, you turn complex decisions into clear, actionable insights.